The handbook of communication and corporate reputation / edited by Craig E. Carroll.
Material type:
TextSeries: Handbooks in communication and mediaPublisher: Chicester, West Sussex, UK : Malden, MA : Wiley-Blackwell, 2013Description: xxvii, 622 p, ; 25 cmContent type: - text
- unmediated
- volume
- 9781119061236
- 659.2 23
- HD58.7 .H36 2013
- SOC052000
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Reference
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NIRU LIBRARY On display | Reference | REF HD58.7 .H36 (Browse shelf(Opens below)) | Not for loan | 2023-0558 | |||||||||||||
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NIRU LIBRARY On display | Non-fiction | HD 58.7 .H36 (Browse shelf(Opens below)) | Available | 2023-0560 |
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| REF BF76.7 .A44 2020 Publication manual of the American psychological association / | REF HD30.2 .S63 2020 Information governance : concepts, strategies, and best practices / | REF HD30.3 .R68 The Routledge handbook of strategic communication / | REF HD58.7 .H36 The handbook of communication and corporate reputation / | REF HD62. 4C67 Corporate espionage, geopolitics, and diplomacy issues in international business / | REF LB1028.3 .W55 The Wiley handbook of learning technology / | REF P91.3 .H36 V1 The handbook of Media and Mass Communication Theory / |
Includes bibliographical references and index.
"With the latest insights from the world of communication studies into the nature of corporate reputation, this new addition to Wiley-Blackwell's series of handbooks on communication and media reflects the growing visibility of large businesses' ethical profiles, and tracks the benefits that positive public attitudes can bring. Serves as the definitive research collection for a fast-growing field featuring contributions by key international scholars Brings together state-of-the-art communication studies insights on corporate reputation Identifies and addresses the lacunae in the research literature Applies new theoretical frameworks to corporate reputation "-- Provided by publisher.
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